Non-Credit Course Development

Non-Credit Course Development


As a division of the Global Campus, the Department of Professional and Workforce Development would like to partner with your college or department to offer non-credit training to our community and workforce. To help grow the number of non-credit, workforce, and professional development courses, instructors who would like to develop a self-paced online course for non-credit, workforce training purposes now can receive compensation for this development. Courses may be an adaptation of a current credit course or a new course created from scratch. Decisions to develop will depend on the demand and marketability of the proposed course. The goal is to create a self-paced, online course that can be marketed to the public. Once developed, Global Campus will maintain the registration and enrollment process for participants, including certificate distribution. A share of revenue from the course will be returned to the department to use at their discretion.

 

For new non-credit course development, subject matter experts will use their knowledge, skills and abilities to create a self-paced online course in partnership with the Global Campus. New course development occurs when there is no material on Blackboard that can be converted. The subject matter expert will work with Global Campus to:

  • Identify course objectives
  • Determine the types of cognition required for learning
  • Work with ID on the design process
  • Identify market
  • Provide resources for course
  • Create PowerPoints if needed
  • Create assignments and/or assessment materials
  • Build the course in Blackboard

For new development, compensation will be provided to the department and the department will disburse the funds appropriately after development is complete. The amount of compensation depends upon various criteria such as:

  • Course length
  • Longevity of course material
  • Relevance to market demand
  • If it is part of series or tied to national certification

Once the course is available and registration opens, the Global Campus will maintain registration and provide marketing support for the course.

  • Meeting development deadlines set by Global Campus
  • Working with instructional designers and workforce professionals to develop a course that meets professional development standards
  • Answering student questions on content within 48 hours
  • Revisiting content for updates (as updates are needed or on a yearly basis)
  • Using QM standards for course development

For adapted course development, the subject matter expert proposes to adapt part of an online course that has already been developed for credit. In this case, part of the credit course will be pulled out to create a stand-alone self-paced, online course. The adapted course may be a lesson, module, chapter, etc. within an already existing course. A course adaptation may not require any revisions or re-recording and may not need be as time-intensive as New Course Development to complete.

For adaptation of an existing credit course to non-credit course, compensation will be provided to the department and the department will disburse the funds appropriately after development is complete. The amount of compensation depends upon various criteria such as:

  • Amount of SME work to convert course
  • Longevity of course material
  • Relevance to market demand
  • If it is part of series or tied to national certification

Once the course is available and registration opens, the Global Campus will maintain registration and provide marketing support for the course.

Applications for course development will be on an ongoing basis. The initial application will only include contact information, proposed course information and relevancy of course information to workforce/professional development. Once your information is approved for development, Global Campus will reach out to schedule an appointment to further discuss the development process. Depending on the complexity of the course, development can range from one month to one year.

If a course is not chosen for development with compensation, the Global Campus will still partner with you to identify potential programming opportunities, develop content for online adult learners, identify marketing options, and register students. We can provide services to help you deliver quality, cutting-edge, non-credit courses and programs to people looking to enhance and grow their professional careers and personal lives. The Global Campus will also assist with courses and programs that are face-to-face or in another format.

 

Course Development Application

 

Partnership Opportunities

 

The University of Arkansas Professional and Workforce Development website (training.uark.edu) provides a single promotional portal for all non-credit, workforce or professional development courses and programs offered at the University of Arkansas. The Global Campus maintains and promotes this website and offers support to academic departments and colleges.

 

University of Arkansas colleges or departments can initiate the process of non-credit course development by completing a short online application. Once the form is submitted, we will set up an appointment with you to determine the level of support you need from the Global Campus. Each partnership looks different from one another because each program is unique and has their own strengths and varied challenges.

Some of the services Global Campus can provide include but are not limited to:

  • Instructional Design Expertise
  • Registration
  • Enrollment
  • Marketing
  • Workforce Reporting

We do not follow the academic semester calendar/schedule and continue to offer and roll-out non-credit classes on an ongoing basis.

Academic departments and colleges can partner with the Global Campus to list non-credit courses and programs on the University of Arkansas Professional and Workforce Development website. This website is intended to be a one-stop shopping experience for anyone seeking professional and workforce development learning options. Whether your program is online, in-person, a webinar or some other format, we offer support at every step of the process.

As our partner, you decide what level of services you require. Choose from our partnership options below or work with us to customize a partnership. We know each program has its own specific needs, and we will work with you to ensure those needs are met.

 

 

We want all U of A departments and colleges to participate. For this reason, Option 1 is offered at no cost to you. We maintain and promote the U of A Professional and Workforce Development website, which means you benefit from that promotion. Visitors to this website will be linked to your website or registration/enrollment page. We require minimal information from you to post your course or program on this site.

  • Your non-credit training information will be included on the training.uark.edu site and link to your registration and information page at no charge.
  • GC will create a landing page for your program that will live on training.uark.edu.
  • GC will create and maintain registration. GC refund and discount policy will apply.
  • Required ADHE Workforce Reporting completed by GC.
  • The Global Campus receives 10% of net after 3% credit card fees are deducted.
  • GC will create a landing page for your program that will live on training.uark.edu.
  • GC will create and maintain registration of participants, payments, and phone support; GC refund and discount policy will apply
  • GC will promote your course to the public, including but not limited to the following:
    • Social media advertising
    • Creation and distribution of marketing emails to your email list
    • Newswire and, in some cases, a press release,
    • Creation of a flier for you to distribute (if needed)
  • Required ADHE Workforce Reporting completed by GC.
  • Additional coordination which may include (at the discretion of the Director to agree to additional services) but is not necessarily limited to the following:
    • Travel and/or housing
    • Locating venues
    • Tracking information from registrations and creating reports
    • Workforce reporting
    • Blackboard login and setup
    • Works with instructor/department to meet industry/accreditation standards
    • Other requests
  • Course Development with the following expertise:
    • Instructional Designer
      • Conversion of new or existing content to online format
      • Assessments
      • Script writing
      • Story concepts
      • Works with instructor/department to meet industry standards
      • Consultations with Subject-Matter Expert
      • Project Management
    • Media Production Team
      • Testimonials, interviews, live action, B-roll
      • Illustrations, graphics, and animation
      • Post-production
      • Visual Design options
      • Slide deck
      • Stock photos
      • Storyboard
      • Sound mixing
      • Captioning
    • Visual Design
      • Overall visual concept
      • PowerPoint
      • Layouts
      • Scriptwriting
      • Consultation with Media Team
  • Course supported fully online
  • Fee percentage varies based on multiple factors.
  1. Have you performed a needs assessment for this course?  (Y/N)
  2. Has a target market been identified?
    If so, who is the intended audience?
  3. When will the course be open for enrollment?
  4. When do you plan to start development of the course?

If you have questions prior to completing the partnership application, please contact:

Tara Dryer
Director of Training, Corporate Development and Academic Outreach
479-464-5024
tdryer@uark.edu